From Bitch to BFF: The Power of the Pause in Everyday Life

I was looking forward to my lunch break yoga today…

Right before I left for class though, I saw that my favorite instructor was subbed out for an instructor that I haven’t loved in the past. In addition to the fact that I didn’t love her style of teaching, she’s never been very friendly towards me.
My very first thought was, think of a reason why I can’t go, maybe blame my workload today.  I paused (the Plant-Empowered Coaching Program emphasizes the “power of the pause“), and instead of going with my immediate reaction, I chose new thoughts instead…
1.  I will be open to giving this instructor another try and maybe I will end up enjoying it
2.  This is my time for my self care so there’s no blaming work and there’s no other class I want to do during this time slot I have open.
I arrive at the yoga studio and the instructor that I’ve already said I don’t love is at the front desk. She was not present (looking down texting)  and as I walked by she tried to charge me for a mat even though I have it included in my membership.
I was super friendly about it, even though had she just looked up from her phone and at my profile as I checked in she would have seen the type of membership I have. Okay, so we are already off on the wrong foot, but I’m remaining positive. I keep telling myself how thankful I am for my membership and that I have the time to take the class.
Now I’m in class and I’m not crazy about the music that’s playing. It’s actually so loud that I’m having difficulty hearing her instruction. I decided to change those thoughts as well to how thankful I am for my strong healthy body that can do all the poses.
Then, something shifted. Just as the class is getting more difficult, she comes over and gives me a really helpful adjustment. My next thoughts are, I’m really thankful for both the time and energy she is giving me and the class itself, even though I am loathing the music and can’t hear her talk (I’m really not an old lady yet, I swear)!
I get through the class and lay in savasana, thankful and thinking loving thoughts of my body, mind, and just about everything I have to be grateful for which is so much!
As I’m leaving class, the instructor asks me how I feel in such a genuine caring way. All of a sudden she was super friendly and present. Completely opposite of how she has treated me in the past.

Okay here’s the best part…

As I’m almost out the door, she must have looked at my profile because she asked me if I could help her find a new apartment (I’m a realtor). I immediately said yes! Mid-discussion another person overhears us and asks me for the same help. I left the yoga studio with 2 new clients, and goose bumps about the power of my thoughts! It occurred to me that the entire experience, positive and negative, would not have even happened if I had not felt empowered enough to change my thoughts.
On a side note, 2018 was very stressful for me due to financial struggles, so gaining 2 new clients in a matter of an hour was evidence that 2019 is going to be a completely different year in so many ways. Thank Goodness!
Anyway, I’m now even more thankful for all that I’ve learned through the Plant-Empowered Coaching Program. As I tell people in our Breakthrough Calls, we teach “forever tools” in the program, and I love being a testimonial of how using those tools even in simple, every day life scenarios, is truly transformational!
Thanks for reading 🙂

You Do NOT Have to Go to Work Today!

I’m psyched to be delivering some fantastic news…

You do NOT have to go to work today!

Nor do you have to pick your kids up from school, prepare a healthy dinner, or get the oil changed in your car. In fact, you don’t have to do anything!

Okay okay, you’re probably thinking, “What the hell are you talking about Ella?”

Well in case you don’t already know, I am all about helping people get out of victim mode and step into their power.

The Power of Words

We’re big on vocabulary at Vegan Life Coach Academy, and how the language we use can dictate who we think we are, how we move through the world, and what we believe we’re capable of.

So one thing we work on with our members is empowering vocabulary changes… And WOW, let me just tell you that it never ceases to amaze me the difference replacing ONE word or phrase can make in our lives.

Think about how many times a week, heck, a day, that you say, “I have to…”

I have to get out of bed now. I have to go to work. I have to go to the gym. I have to make dinner. I have to go to my kid’s soccer game…

BUT, do you really HAVE TO? Are you being forced? Do you not have a choice? Are you really that powerLESS?

No!

Consider this…

You DO have a choice! You DO have the power to choose what you do and don’t do with your precious time and energy.

Now you may be saying, “Ok yeah, but if I don’t go to work, I’ll lose my job,” or “If I don’t go to the gym I’ll never reach my goals.”

And that all may be true!

But here’s the deal… Are there consequences to your decisions? Of course! You choose not to go to work and you’ll probably get fired. You choose to grab fast food instead of making a healthy dinner, you’ll probably feel like crap. You get the idea?

So where are you right now… Are you a victim to your schedule, or are you empowered by what you choose to do with your time?

And you know, it’s not only about understanding these types of powerful mindset shifts, but also putting them into use every single day until they become second nature. And having a structured process with consistent individual and group coaching, accountability, and peer support is part of the formula that makes Vegan Life Coach Academy such a huge success for our Visionaries members.

So, I’m challenge you to own your schedule by replacing the phrase, “I have to,” with one of the following:

  • “I choose to”
  • “I get to”
  • “I’m grateful to be able to…”
  • “I’m fortunate I have the opportunity to….”

And why stop there?

The concept that we have control over our what we do with our time and energy can be applied to every aspect of our lives.

We all have the same number of hours in our day (I believe that number is “not enough”), so we have to constantly prioritize, which is often done without a second thought.

But by saying, “I choose to…” we are forcing ourselves to prioritize our time with intention. Pretty cool if you really think about it, huh?!

Most of the clients I work with are used to taking care of everyone else’s needs before their own. I call it “People-Pleasing Syndrome” and I am definitely a recovering people-pleaser myself! Are you?

But here’s the deal…

Putting our own needs last may seem unselfish, but it’s actually the opposite. You simply cannot serve others to the best of your ability if you’re not taking care of yourself… Not to mention the underlying resentment that undoubtedly forms when you’re exhausted and overwhelmed.

So it’s time to not only replace “I have to” with “I choose to,” but also start to prioritize self-care.

I know, I know, so much easier said than done (which just means that the time to start working on changing this pattern is NOW)!

What will you do, starting TODAY to consistently take better care of yourself? Start with just one activity to add to your routine, whether it be a dance class or just 30 minutes quiet time to read. Put it in your calendar and follow through with your commitment to yourself. (If you’re like our clients, your great at keeping your commitments to everyone but yourself.)

Want support?

Our Empowered Vegan Life Facebook group is a fantastic, free, space for connecting with other like-minded people, and getting and giving valuable support. So if you haven’t joined yet, get into action and join HERE now.

Looking forward to connecting with you there!

How to Instantly Become a Sexy Fit Vegan

There it was… A comment on my Facebook post.  An unsolicited, petty cut on my generally upbeat, self-deprecating Facebook page.

“You aren’t my perception of a Sexy Fit Vegan…”

My first thought?

F*CK OFF.

And this is where I earned my crown as a Sexy Fit Vegan.  Now, I know that vulgarities generally don’t inspire regal images.  But, here I am, nonetheless, A Sexy Fit Vegan Bad Ass Queen.

The struggle to earn this has not been easy.  I have lived much of my adult life avoiding all criticism, insult, and slights.  Just a short time ago, my inner response wouldn’t have been nearly so bold. I would have found myself locked in self-doubt and punishment for days upon days because that comment would have only served to validate my own beliefs about myself.  I believed I wasn’t good enough to be sexy, fit, or vegan. Frankly, my daily life was an exercise in how invisible I could be.

And then, it all changed.

I was watching my daughter look at herself in the mirror, pulling at her clothes, tears in her eyes because she hated her new body and the curves that were springing in places that had been flat just months before.  She had previously been filled with self-confidence…more than self-confidence…a fearlessness that is uncommon in most humans I have known. At her core , that is just who she is: Brave and bold is the way she was born.

Now I watched her and realized I was watching myself.  She had learned this from me. She was putting aside her natural courage and confidence to play small, just like me.

No, I had never verbally criticized my body in front of her, but I didn’t have to. My years of striving to be invisible had spoken for me. And here it was…my legacy landed on my beautiful, fearless, bold daughter.  And the younger one was watching too.

And so, that day, I decided to love my body.

And, here’s how I did it:

  1. I acted.  I didn’t think.  I didn’t feel. I acted.  I invested in myself. I connected with Ella and the Plant Empowered Coaching Program.  I threw away all that I thought I knew about meal plans and exercise and micros and calories.  I trusted the process. I let it take me where I needed to go.
  2. I became relentless with the thoughts that weren’t serving me.  I chipped away at that belief that I wasn’t enough with evidence that I am MORE than enough and never too much.  I dug into the powerful self-coaching that Ella has so masterfully honed. I stepped back with curiosity and compassion to view these beliefs from a new perspective, and then I went to work becoming the master of my thoughts.
  3. I fully engaged in a vegan life.  These are my values. I could no longer put junk and suffering in my body.  I could no longer live in a way that didn’t fit with what I knew to be true for the sake of others’ comfort.  I had to live my values in the ultimate act of self-love.
  4. I began treating my body as I would treat anyone I love.  I made decisions about nutrition and movement out of a place of love.  I wouldn’t feed my children Mountain Dew and Doritos for supper, so why would I do this to myself?  I wouldn’t let my children miss a sports practice for a game that they love, so why would I miss a workout?  I wouldn’t allow anyone to speak unkindly to my children, so why would I allow me to do that to myself?

Somewhere along the way, I began to realize that I wasn’t just acting or deciding. I was believing. I no longer wanted to hide. My butt is still big. I have a mommy tummy.  My arms still jiggle. And I am fierce and loved. Not beautiful for a big girl. Not just a pretty face.  I am fully alive and engaged and independent and strong with all my curves and every imperfection. I am a Sexy Fit Vegan who makes decisions based in love of the body I have TODAY, not the one I might have tomorrow.

When I decided to love my body, my girls decided to love theirs.  Not long ago, the three of us decided to go shopping for new jeans.  We were in the checkout line, and a woman approached me. She said something every mother longs to hear, “You’re doing it right.” She went on, “ You and your girls are laughing and admiring your butts in the mirror.  Mine is still in the dressing room crying. You’re doing it right.”

And, you know what? I am. Now, I talk about how a banana and spinach make me feel alive in the morning. Now, I discuss what a badass I am after my kickboxing workout. Now, I look in the mirror and say out loud, “Damn, Girl!”  I am the example for my girls, not just the voice that tells them they’re beautiful. I’m the example that their own voices are the most important, truly, the only ones that matter

I watched this play out in another way just after that Facebook comment.  You see, I’ve taught my daughter something else through my actions. I’ve taught her to love herself enough to not engage in self-doubt because of someone else.  She had her first, young love break up this week. And when this little boy decided to dump her through text without explanation, her response was to say, “Grow some balls.”  Not, “What is wrong with me?” Not, “Why am i not good enough?” It was, “Grow some balls.” That’s my fearless, beautiful, bold girl!

So, forgive my sailor’s mouth when I say that one of my proudest accomplishments of this decade has been to respond to outside critics with “Fuck off”.  I am a Sexy Fit Vegan. I say that without apology or caveats.

My body continues to respond to my love, and if I never lose another pound I am still a Sexy Fit Vegan. I am fit and sexy and plus size and vegan. And another’s perception of what a Sexy Fit Vegan is simply makes no difference.  The fact is, no one gets to decide if I am a Sexy Fit Vegan but me.

Forgiveness: Your Ticket to Freedom in 2019

“Holding onto resentment is like drinking poison and waiting for the other person to die.” This famous quote, often attributed to Buddha, is one of the most accurate analogies that exists.

Think about one person who you harbor resentment toward. Let yourself experience that resentment for a moment. How does it feel? Pretty shitty right?! Now think about that other person. Do you think they’re suffering right now due to your continued anger? Probably not, proving that the consequence of your resentment is self-inflicted suffering.

The question then becomes, “Why are you inflicting pain on yourself?” I don’t expect you to have an answer now, but my goal for writing this article is to help you begin to find the answer while introducing you to some powerful shifts you can make to forgive, let go, and find your freedom.

The Plant-Empowered Coaching Program is all about achieving a total mind-body transformation. Most people do not have the tools to deal with negative emotions in a healthy way. We consider negative emotions “toxic” when we are so fearful of them that we stuff them away or numb them with food, alcohol, drugs, or even exercise.

Toxic emotions can in turn manifest in our bodies as pain, high blood pressure, stiffness, belly fat, fatigue, headaches, gastrointestinal problems, and even tumor growth, to name a few. When you hear the saying, “he died from a broken heart,” it’s not just a figure of speech. People actually die from extreme grief. In the days following the loss of a loved one people are much more likely to die of a heart attack.

Getting back to anger and resentment, when we hear “forgiveness,” we often think “apology.” Really though, the apology has nothing to do with true forgiveness. The dictionary definition of forgiveness is to stop feeling angry or resentful toward someone after an offense or mistake, or to cancel a debt. As you can see, forgiveness is all about internally changing how you feel, and has nothing to do with outward actions like an apology.

Let’s consider four options when it comes to forgiving someone else. These are “options” because you always have a choice about how you perceive and react to a situation. You are NOT a victim to your circumstances. You DO have the power to write your own life story. These are concepts we focus on in the Plant-Empowered Coaching Program.

The first option is to protect or lie to yourself and say that you’ve forgive someone, and act as if you’ve forgiven, but then continue to harbor anger. Living in denial is the most self-destructive of all the options.

The second option is to choose NOT to forgive. Letting go takes a lot of work, and you have to be ready and willing to do the work. It may take a while for you to get to that place. In the meantime, give yourself some grace and approach yourself with curiosity and compassion (another concept we highlight in the Program).

The third option is to choose to truly forgive and cut the other person out of your life. When you determine that someone’s presence in your life is detrimental to your own growth it is not serving anyone to keep them in your life. Forgive and let them go. Forgiving does not mean you have to welcome someone back into your life. You are not under any obligation to tell them you’ve forgiven them either. Remember, forgiveness is about how YOU feel. It has nothing to do with their feelings.

The last option is to truly forgive, and choose to continue to have a relationship with the other person. This is the option that requires the most effort, in large part because you may have to keep forgiving them every time you interact with them and you feel the anger returning. To truly forgive takes a ton of mental and emotional work, and when you see the person, you’re likely to be triggered and have to do that work over and over again until it finally sticks.

There is one alternative to forgiving that I want to throw out there next. When I discovered this course of action it actually blew my mind. What if you could get to a place where you did not give someone else the power to hurt your feelings or piss you off? “That’s impossible!” you might be thinking right now. But is it? No one can upset or anger you without your permission. Empowerment comes from truly believing that only you have complete control over how you think and feel. As our clients will tell you, taking full responsibility for your thoughts, emotions, and actions will put you on the path to freedom.

A final consideration is that sometimes, when we think we feel angry at others, we are really angry at ourselves. Most of our clients have experienced a great deal of shame in their lives. Where there’s shame, there’s a lack of self-acceptance and self-love, and a need to forgive yourself.

After living in shame for over a decade, the path to forgiving myself was daunting. Escaping the prison of perfectionism and people-pleasing took years of hard work. When I finally did overcome the shame and forgive myself, letting go of the anger and resentment for others was a piece of vegan cake!

I want to encourage you to give yourself the gift of forgiveness as you glide into 2019. In the Plant-Empowered Coaching Program our clients learn how to “play life like a game.” This makes the intense work they’re doing on themselves, after some practice over time, seem, in a sense, fun! It’s like finding that proverbial light at the end of a long dark tunnel… Pure freedom!

Why Self-Love is the Ultimate Gift to the World

My yoga teacher instructed the class to give yourself a big hug and say, “I love me!” the other day. Most people in the class giggled, a few people rolled their eyes, and a couple others took the request very seriously. What would you have done?

I was a giggler. A few years ago I would have laughed it off completely. Even though I giggled this time, I didn’t brush it off. All I could think about was the transformational power of self-love, as demonstrated by countless clients whose lives have been forever changed by the teaching we are now doing at Vegan Life Coach Academy.

For me, overcoming shame by learning to love myself unconditionally was the most difficult thing I’ve ever done (it only took me 35 years ;)). It was also the most empowering thing I’ve ever accomplished. There is simply NO WAY anyone can even come close to reaching their true potential and living a meaningful life without having unconditional love for oneself.

At some point in my teenage years I created the story that I was not enough. Who I was and what I was capable of would never be good enough. I hid behind my strong conviction for saving animals.

For well over a decade I suffered in silence. My passion for veganism was what got me out of bed every morning. Understanding my purpose on this earth, to fight for the rights of animals, kept me going day in and day out despite the depression, anxiety, disordered eating, distorted body image, and insomnia I was experiencing.

Although I knew logically what was going on, (I had my Master’s Degree in Social Work and recognized the shame) I could not for the life of me figure out how to truly love myself.

What I didn’t realize was the amount of courage it was going to take to heal. Why courage? As Brene Brown says, “The antidote to shame is vulnerability,” and when I finally was able to figure out how to share my story, without being attached to the outcome (other people’s opinions), I was able to finally take my power back.

Wondering how this relates to veganism, fitness, and the holidays? I’ll tell you!

First of all, veganism is all about acting according to your values, and as I teach in the Coaching Program, this requires you to be able to make conscious and mindful choices about what you eat and how you live. It is impossible to consistently make the choices that will serve you best if you don’t love yourself. When I say “serve you best” I mean physically, mentally, AND emotionally.

When it comes to fitness, at the Vegan Life Coach Academy we talk about exercising because you love your body, not because you hate it. And how do you expect to love your body, no matter what shape you’re in, if you don’t love yourself as a whole being?

Last, the holidays are a time to spread love generously. Only when we love and take care of ourselves can we truly love and take care of others. It’s that simple. You can’t give away what you don’t have.

I encourage you to give yourself the most life-changing gift you could ever receive this year… the gift of self-love. Rest assured that your self-love will also be a gift to everyone around you as well.

If this resonates with you, and you’re ready to do the work it takes to learn how to eat, move, and live in a way that will bring you not only health and happiness, but also a meaningful life, I encourage you to check out our new Visionaries Membership. We help our members face the blocks that are keeping them stuck and the hurdles that are standing in their way in order to put a game plan together for them to move powerfully forward in your life. There is never a “right” or “convenient” time to dive into this tough, transformational work, so why wait? Let’s do this!!

Beyond Survival… How to Thrive As a Vegan Over the Holidays

Wouldn’t it be fantastic if the holiday season was a time when you were able to simply focus on spreading love, experiencing joy, and spending valuable time with family? How incredible would it feel to be free from all the extra pressure you put on yourself to make sure everyone else is happy? What would it mean to you to be free from secretly stressing about how you’re going to avoid splurging too much and gaining that extra weight you seem to pack on before heading into every New Year (when you plan to have a “fresh start” of course)?

As I mentioned in my last blog post, the holidays used to be an incredibly stressful time for me due to my struggles with disordered eating and a distorted body image. If that’s a struggle for you too, check out last week’s post as well as the Facebook Live event we did in the Empowered Vegan Life Facebook Group.

The focus of this post is on the other stressor that many of our Plant-Empowered Coaching Program clients also face… Being vegan around critical relatives who just don’t get it.   

I’ve got great news for you!  I’m here to help you write a new story for your holiday this year.

It’s important to first understand that you have no control over how other people think, feel, or act. Therefore, you must let go of trying to change anyone else and focus on “doing you!”

This year, instead of apologizing for being “difficult,” I encourage you to be proud and confident about your decision to go vegan. Don’t play small and hide.

Think about it… By acting (eating) in line with your values you’re setting an incredible example for those you love, no matter how hard a time they give you. I invite you to be unattached to the outcomes and simply shine your light on those around you. Then, instead of jumping to conclusions, sit back and observe what happens with curiosity and compassion (which is also how our clients learn to approach THEMSELVES)!

Choosing a mantra or two to say to yourself every time someone is critical or pushes your buttons can really help. Some of my favorites are:

“No one can make me feel inferior without my consent.”

“They are doing the best they can with what they have.”

“The only approval I need is my own.”

“What they say is a reflection of them, not me.

”I choose to courageously speak my truth with love.”

Will this be uncomfortable at first? Yes! Do it anyway! Head to your gathering without expectations. Bring a vegan dish or two to share. Focus on the precious time with your family instead of focusing on the food and eating. All too often we don’t consider that time with family precious until those people have passed. Living in gratitude makes all the difference in the world.

Basically, consciously using the holiday as an opportunity to work on YOURSELF is key to continue powerfully down the path to not only a health and happy life, but also a meaningful life.

Diaries of a Dating Vegan (Me)!

Vegan Dating

Until a couple months ago I had been on a dating hiatus, putting all my vibrant vegan energy into my incredibly rewarding work transforming lives with the Plant-Empowered Coaching Program.

In fact, my last relationship ended over three years ago! 

Looking back, was I disappointed when we broke up? Yes. Was it a shock? Not at all.

Although there were multiple factors that led up to the split, ultimately, at the root, there was such a huge difference in core values that my growth as a human being was being stifled.

I don’t play the blame game. I take full responsibility for the consequences of staying in a toxic relationship for many years. Now, over three years later, however, I am able to approach myself and my past with curiosity and compassion instead of contempt and ridicule.

Being so clear on the value I place on the well-being of animals since I was seven years old is something I am eternally grateful for. At the same time, having my identity be so connected to veganism, starting long before the average person even knew what the word vegan meant, has made dating and relationships especially challenging.

On November 11th, 2018, for the first time in my life, I realized how vital it is that I build a long-term relationship with someone who, quite simply, gives a shit, someone who feels compelled to make choices based on love and compassion, instead of hate and fear, someone who opens their heart and mind and thinks for themselves instead of taking what they’re taught by society as “the way it is,” someone who respects and values ALL life and the planet as a whole, someone who is driven to live a meaningful life in abundance instead of making decisions from a place of greed and scarcity. This also means supporting leaders who care about giving a voice to the voiceless and protecting our environment, instead of choosing to have tunnel vision and voting with his wallet.

I was at the Yard House in South Beach for Sunday Funday football, sitting at a table with the guy I was dating and a guy friend that I’m not close with. I won’t go into many details, but here’s the gist of what went down. The boys started talking, and when it turned political, I sat quietly listening. I also sat quietly as they covered the topic of plant-based eating. I found it interesting that not one time was I asked my opinion or for input, despite being the obvious expert on plant-based diets. For the most part I just wanted to listen anyway, though I couldn’t help but to jump in a few times. 

As surprised as I was to hear my friend ask for my date’s political views (we’ve never talked politics on Sunday Funday before), I was equally as grateful to be able to listen to the conversation, and here’s what I learned throughout their conversation. 

My date votes with his wallet above all else, above human rights, environmental protection, and certainly above animal welfare. I learned that he finds the current political situation somewhat “entertaining”. I learned that bringing him to numerous powerful vegan events during the Seed Food and Wine Festival that week, introducing him to my amazing world-renowned network of vegan health, wellness, and fitness professionals, had so little impact that it wasn’t even worth mentioning in a relevant discussion. I even learned that a qualified woman sports reporter is only worthy of announcing if she’s young and pretty.

It only took a few minutes after they started talking to develop a knot in my stomach and to feel all of a sudden very alone and deflated. As I looked around, understanding that I was likely the only vegan in the entire restaurant, and feeling completely disconnected from my date, I had a number of realizations.

Growing up as the only vegetarian in elementary and middle school, and the only vegan in high school and college, I had a hard time creating close relationships with others. It was me with my view of animals and the planet, versus everyone else and their view. I didn’t think about my difficulty connecting in that way though. Instead, I just assumed that there was something wrong with me that I couldn’t seem to form close relationships with many people.

On November 11, after telling my friend and head mindset coach in my Plant-Empowered Coaching Program Stephanie about my experience that Sunday, she wrote the most insightful words of wisdom.

She wrote,

“I think you’ve hit on something huge in terms of giving yourself a hard time. You connect easily with others, but in all honesty, you are a revolutionary with a big part in creating and forging a new world and way of living. You are so courageous to be doing that while not hiding exclusively in that community that is not yet mainstream. I know it’s not easy, my beautiful friend.”

Stephanie made such a powerful point… To a large degree I have always kept myself smack dab in the middle of the mainstream world, having mostly mainstream friends and boyfriends, and doing mainstream activities (like practicing Thai boxing and watching football). I’ve always seen it as part of my life’s work, to live my truth and inspire others to open their hearts and minds so that they too can live theirs. If I surrounded myself with people who have the same perspective, what good would I be doing the world?

That being said, I realize now that having a boyfriend who sees the world similarly to the majority of the population will inherently prevent us from developing the intimacy I am seeking with a life partner.

My date asked me the other day, “How do you travel as a vegan?” I now realize that I want a partner who will see vegan travel as an exciting opportunity to explore other countries and cultures, instead of being an annoyance or inconvenience.

There is a worthiness issue that arises here. I battled with shame the majority of my life. Shame is routed in limiting beliefs, the main one being, “I am not enough.” I have been moving through the world believing I am unworthy of a partner who facilitates my growth, a partner who brings a sense of freedom, peace, light, meaning, and joy to my life, a partner who feels I add those same things to his life. Well that changes now. I am worthy of true love and connection on a deep spiritual level, and I am putting this new energy out into the universe starting right now!

Why I Chose “Sexy Fit Vegan®”

I’ve been getting some push-back on the name of my brand recently. With comments on my Facebook posts like, “Why sexy?” and “Your a fraud, just trying to use sex to make money!”

I’d like to take a moment to address this criticism…

Many of you already aware that I knew from the age of 7 that my purpose in life is to save animals by spreading awareness about the cruelty that takes place behind the closed doors of factory farms. As a child, I thought, “If only people knew, they would surely quit eating animals!” I soon realized that it was, unfortunately, a bit more complicated than that.

I started to understand that people have been conditioned from birth to believe dogs are worthy of our love, while pigs are meant to be tortured, killed and consumed. Cats are worthy of sleeping in bed with us, while cows deserve to have their throats slit so we can eat their flesh. Dolphins are beautiful, to be ooh-ed and ah-ed at, while tuna are meant to be captured, canned, and consumed.

I also came to understand that many people do not WANT to know. Why? “Ignorance is bliss” right? Once you know you can’t not know. You no longer have the “excuse” of ignorance and must take responsibility for your choices. 

I created my brand, Sexy Fit Vegan®, in 2013, when the truth about animal agriculture (both the ethical and health aspects) started being covered in the mainstream media. The information I had been sharing with people for years, was finally being exposed in ways that could not be ignored.

The mission of my brand was clear. Bring veganism into the mainstream. So yes, my thought was, “What can I name my brand that will get people’s attention?”

The word “sexy” catches people’s eye. It does draw people’s attention, probably more than any other word in the English language. Given that catching people’s attention was my goal… Sexy Fit Vegan® it was! I was beyond excited to start building my life and work around what I’m most passionate about… veganism.

I did think about what the word “sexy” meant to me before choosing it. I’ve always considered myself a feminist. I had a mom who taught me that I could do anything I put my mind to. I’m grateful that my parents gave me the space and support I needed to figure out what was important to me.

When choosing my brand name, I thought, “What happens when I’m older? Will I no longer be a sexy fit vegan?” I quickly answered myself, “Hell yeah, I’ll be a sexy fit vegan until the day I die!” Here’s why…

True sexiness is a matter of how you feel in your own skin. It has nothing to do with other people’s opinions about your appearance. Feeling sexy starts from within.

I thought about how amazing it feels to align your actions with your true values. I considered how powerful it feels to move through the world fight for what you believe in. For me, that was a fight for the end of animal exploitation. Now THAT feels sexy to me!

Not to mention the fact that we’re human beings, and sex is a part of life. It’s part of our identity. Sex is not something to feel shameful about. So why is the word “sexy” sexist? It’s not! There is nothing wrong with striving to feel sexy!

I love what my friend and Plant-Empowered Coach, Stephanie said as we were discussing this topic. “I think it’s time that women embrace that their sexual energy is a part of their wholeness. It’s time to own the fact that being an empowered female is inherently sexual.” Males are certainly proud of their sexual energy… Why should females not be proud of theirs?

Feeling sexy is not only okay, it’s liberating!

That being said (full disclosure here), my immediate reaction to those who criticized me for using the word “sexy” in my brand, without bothering to get to know me and what I’m all about, was “F**k you!  I’ve been vegan for 24 years and have worked my whole life to make a positive impact in this world.

I use a tool I teach in the Plant-Empowered Coaching Program we call “the power of the pause” to take a step back, observe that F-You thought, and recognize that it will not contribute to my cause in any positive or productive way. Hence why I’m writing and sharing this instead!

I’ve learned that part of being a leader is having critics (a.k.a haters), and part of being a good leader is accepting that some people simply aren’t going to “get it,” and that’s okay!

My entire life is focused on empowering women with the tools they need to love themselves, overcome shame, live according to their values, and build a meaningful life, through my 6-Month Plant-Empowered Coaching Program.

A meaningful life involves using your strengths and skills to make a positive impact in this world, and there is nothing sexier than that!

From Disordered Eating to Plant-Empowered Living Part 5

Young-animal-rights-activist

We ended part 4 with the question, “If you were so passionate about animal rights Ella, why weren’t you out there taking action and protesting?”

To answer, we have to take it back to my middle and high school years. As I kept uncovering the reality of abuse taking place behind the closed doors of not only factory farms, but also science labs, zoos, and circuses, I found more and more ways to speak out for the rights of animals. As I learned the horrific practices of the fur industry, and the merciless methods for testing the safety of laundry detergent, shampoo, and mascara, I set out on a mission to expose the systemic savagery to the masses. [If you haven’t read parts 14 of my journey, start from the beginning of my journey from disordered eating to plant-empowered living.]

Ella and Max

You see, in my young mind, I thought that surely if people only knew what was taking place, they would “see the light” and stop supporting the brutality in the name of a meal, a coat, lipstick, or an evening of entertainment. With that logic in mind, I became heavily involved in the animal rights scene. In fact, I was a leader for our local animal rights group. Before I had a license to drive I was organizing protests and leafletting all over town. I was tireless in my quest to be a voice for the voiceless.

What blows my mind today is thinking about the actions I took despite being a painfully shy person. To give you an idea, when I was five years old, my parents would role play with me so that I could practice saying hello to people they introduced me to (my natural reaction was to run and hide). Yet when it came to standing up for my belief in the rights of animals I was fearless.

I didn’t hesitate to organize demonstrations on the streets of Chapel Hill where I would sit inside tiny cages, displaying the cramped conditions of chickens. Chickens who had so little room to move that their feet would grow around the wires of the cage, and whose beaks were chopped off without anesthesia so that they wouldn’t peck each other to death from the stress of their conditions. I never had a second thought about standing on the side of the road, holding signs and chanting in protest of the Ringling Brothers and Barnum and Bailey Circus. I led campaigns urging L’Oreal and Revlon to stop testing on animals (I would wear anti-L’Oreal buttons to middle school every day and passed out pamphlets to all my classmates and teachers). I traveled to Pennsylvania for an annual pigeon shoot event, where we ran out into the line of fire in the fields in protest of the mass killing.

Bill Rosenberg Award

Bill Rosenberg Award for Animal Liberation

So my answer to the question, “Why weren’t you out there taking action and protesting?”… I was! In fact I even won the Bill Rosenberg Award when I was 16. This award is given each year by the Farm Animal Reform Movement (FARM) to “people under the age of 18 who have made outstanding contributions to farm animal liberation.”

Now I don’t want you to get the idea that I was this young animal rights activist who missed out on her childhood. As a kid I was a competitive swimmer and gymnast and had a great group of athletic friends

Ella Magersas a Teen

I was also your typical teenager in many ways. I went through the awkward adolescent phase like most everyone.  I dyed my hair, dark, gave my parents one-word answers, broke curfew, drank Boone’s Farm Strawberry Hill, and went to math class high (what can I say… math was right after lunch!) I met this drug dealer who gave me his brand new, decked out red Jeep Wrangler to drive around for over a year on the condition that I would pick him up and “drive him around” on occasion. (I was sure I could fool the authorities by playing dumb if we ever got stopped.)

Ella Prom

When I quit the volleyball team in 10th grade my relationship with my mom disintegrated with my new pothead status. Before I tell you more about that though, it will help if I give you a little background about my family…I was born in Pittsboro, NC and spent the first four years of my life living in a little log cabin in the woods. I was even potty trained in an outhouse, can you believe it?

My mom was the director of a preschool and my dad was a self-employed stone mason. My older sister, ten years my elder, suffered from mental illness and began self-medicating with drugs when she was just 10 years old. I have few memories of her during my youth, as she spent quite a bit of time in hospitals when she was not running away from home.

When my mom got pregnant with my younger sister, my parents decided it was time to move to Chapel Hill for the quality school system. My dad got a stable job at UNC and I got a real working toilet! I couldn’t be more thankful to have been blessed with two of the most loving, supportive parents imaginable. I mean seriously, when I said, “I’m never eating animals again” at the age of seven for example, they didn’t try to talk me out of it even once they realized it was not a “phase”, that I really wasn’t going to ever eat meat again. Big time parenting brownie points!

Young Ella Magers

My parents divorced when I was fourteen. They held their marriage together as long as they could. I was SO ready for them to separate at that point. For a period of time they tried to figure out how to turn our attic into a separate room with a separate entrance for my dad. Needless to say, it was a relief when we all sat down for “the talk”. Not to say it wasn’t tough. Divorce is never easy, but it was clearly the right move.

Family of Ella Magers

Getting back to the collapse of my relationship with my mom… She was understandably intolerant to drug use in her home due to the struggles of my sister. Being a teenager, I was sure I was immune to addiction and was convinced I could party without negative consequences. Being the strong-willed, determined individual I’ve always been, when my mom gave me the ultimatum of stopping using or leaving her house, I bet you can guess what I chose.Rebel Ella

Moving in with my dad gave me more freedom. He was apt to give me the benefit of the doubt in most situations which worked out for a while. I did not appreciate my dad back then as I do today. Eventually though, I grew up a bit, missed my mom, put my big girl panties on to work things out and move back in. A new beginning that eventually led to the place we’re in today, where I can honestly say my mom is my best friend. And as for my dad, I not only appreciate him today, but I’m also inspired by him and his journey down the path of embodying zen principles to the extent that he now volunteers teaching meditation to death row inmates!

I strongly believe that the strong foundation of unconditional love from my parents and my extreme devotion to animal liberation has saved me from spiraling out of control countless times over the years…

How so? Find out in Part 6!

From Disordered Eating to Plant-Empowered Living: Part 1

Kick Disordered Eating Out

The time to share my journey from disordered eating to plant-empowered living has come! 

Part 1: Intro

I’m ready to come clean…

Disordered Eating Vegan

What you are about to read is Part 1 (an introduction) to the multi-part “coming out” series I am going to be sharing with you over the next few weeks. I will be telling you parts of my journey that I’ve never shared openly before. I’m thrilled that I am in a place in life where I’m able and willing to get REAL and RAW, which means being transparent about the struggles that have made me who I am today!

Up until recently, I put A LOT of pressure on myself to be the shining example of a fit, healthy (physically and emotionally) vegan. It’s been my mission to bring veganism into the mainstream for over 20 years, and up until recently, the misinformation about plant-based nutrition, and the stereotypes about vegans in general, were so intense I purposefully made it my job to focus on only positives.

I’ve been vegan 22 years (vegetarian 30 years), and in large part, when I got sick or didn’t feel well, people were quick to blame it on my vegan diet. As ridiculous as that is, (I mean really, how many omnivores get sick and don’t feel well sometimes… ummm… everyone!), I did everything in my power not to give people any reason to associate anything negative with being vegan. I felt this is what I needed to do to help the most people become motivated and inspired to make the transition to a vegan lifestyle.I felt my own personal struggles were irrelevant, since they had nothing to do with me being vegan, and everything to do with my mental and emotional health.

Well, times have changed, and so have I!

Jump ahead to 2016 for a moment (don’t worry, I will be sharing all the juicy details about my years of disordered eating shortly)…

Last year I began a new chapter in my life and career. I created and launched my first online coaching program, making it possible to coach people all over the world through a structured process for transitioning to a fit vegan lifestyle. This was also exciting for me because it was an opportunity to finally put my counseling skills (from my Master’s in Social Work) to use. The program is holistic in that we work on nutrition, fitness, and emotional health together, since each affects the others.

The program also gave me a great deal of insight into the issues people face on their journeys to simply be healthy and happy. One such issue includes different types of disordered eating. The diet mentality, and the pressure society puts on us to have the “perfect body”, is so ingrained in our culture, that most of us have totally lost touch with our innate ability to eat without trying to follow self-imposed “rules” that dictate what, when, and how much food we consume. If you really stop and think about this concept, it’s mind blowing!

Countless people, who understand logically that diets don’t work, feel totally lost without a “diet” to follow. Most are also fearful that they will lose control of the shape of their bodies without self-imposed dietary rules. They are scared of “getting fat” and/or losing muscle. These fears are heightened when switching to eating plants exclusively since this usually means more carbs and less protein (in this carb-phobic protein-obsessed world in which we live)!

Disordered eating story

These disordered eating issues are certainly not exclusive to omnivores. Although I’ve been plant-exclusive for my entire teenage and adult life, I too have struggled with disordered eating and an impaired body image. I could truly relate to these people I was coaching.

It has been a long, agonizing journey for me to come to terms with, and work through, my disordered eating issues. At one point in my twenties I played the, “how lean can I get” game, in a subconscious attempt to gain control of my life. I am strong and lean at 120ish pounds, so can you imagine what I was like at 99 pounds? Looking back at photos is quite terrifying to me now.

In fact, as healthy as I am now, I consider myself in recovery still, and I wouldn’t be surprised if I continue to feel I’m “recovering” for the rest of my life. To me, this simply means I am empowered to continue to practice existing and new tools for emotional growth to which there is no ceiling. It also means I couldn’t be more excited to be launching my new Plant-Empowered Coaching Program. Here the focus is learning to eat consciously, mindfully, and intuitively as part of building a PLANT-strong body, heart, and mind.

My purpose for sharing my story, and putting my heart into this coaching program, is to empower people with similar disordered eating issues to “come out” and get the help they need to become PLANT-Empowered too!

I invite you to stay tuned for Part 2 of my story. I dive into what went on behind closed doors all the years I was drowning in my own diet hell…